Las Vegas, NV (PRWEB) May 14, 2013
The partnership with PepperJam represents the next step in truDERMAs http://www.truderma.com overall digital strategy designed to build and expand its direct-to-consumer business. PepperJam will be the anchor of truDERMAs ongoing consumer strategy enabling the company to have a continuous dialogue directly with its consumer base to determine what their customers want and care about. The PepperJam partnership is the first part of truDERMAs global online strategy managed by The Slice Ltd.
"Across our business we are looking to build consumer reach and engagement," says Michael Gardineer, truDERMA CEO. "PepperJam is the latest iteration of these direct-to- consumer efforts. As with all of our online consumer programs the concept of community-building is aligned with our ongoing corporate digital marketing efforts to cultivate a two-way dialogue with our customers.
truDERMA continues to dominate the nutraceutical market with their ground breaking product line. Their flagship product African Mango based diet supplement Mangodrin is a top selling product at GNC, earning them the 2011 GNC Rising Star Award. Mangodrin also recently launched into Walgreen's nationwide with a tremendous response. Their latest product Troxyphen, is a unique weight loss supplement designed to specifically address the underlying cause of male weight gain; in addition to being a natural testosterone booster that will help men achieve weight loss and increase overall muscle mass.
About truDERMA
Based in Las Vegas, Nev., truDERMA is a company that researches the best formulations, ingredients, trends and suppliers to help customers reach their personal healthy lifestyle goals. In particular, the company helps men and women reach their weight loss goals. The company also makes Troxyphen, DermaSLIM, truTRIM, Adrenal Support and truHCG Hormone Free in addition to Mangodrin and Mangodrin SF. The management team and staff of truDERMA are passionate about healthy living and helping others achieve life-changing goals. The company stands by its products and provides a 100 percent money-back guarantee for product satisfaction to consumers. http://www.truderma.com
About PepperJam Exchange
PepperJam Exchange (PJX), a GSI Media Company is part of the performance marketing arm of GSI Commerce, providing best-in-class, omni-channel performance marketing solutions.
Founded in 1999 and known throughout the affiliate marketing industry for our high-touch boutique services and unmatched results, PepperJam Exchange drives technological innovation within all avenues of performance marketing, including: online to in-store attribution, mobile, search marketing and social attribution. PepperJam Exchange is based in Northeast Pennsylvania (Wilkes-Barre) with offices in NYC, King of Prussia, PA and Tempe AZ. Our full-service advertising development team, creative services team and publisher development team serve as advocates for your business.
About The Slice
The Slice Ltd has been a global leader in advertising since 1993. Stemming from a philosophy that with each client we follow a similar journey, adapting and suggesting new routes for our clients to grow their business and build long term relationships.
We combine creative innovation with down-to-earth commercial realism. And we have a very strong team of experienced managers and professionals who offer you a wide breadth of expertise from a range of industries and disciplines.
EDITORS NOTE: To speak with truDERMAs CEO, Michael Gardineer, or for more information about truDERMA, please contact Laura Wilson Consoli at 702.321.1624 or pr(at)truderma(dot)com. Please visit http://www.truderma.com.
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