Wednesday, June 19, 2013

Four Tips to Boost Member Retention at Your Health Club During National Physical Fitness and Sports Month


Scottsdale, AZ (PRWEB) May 01, 2013

May is National Physical Fitness and Sports Month, a great time for your health club to spread the word about the benefits of a healthy and active lifestyle.


Its also the perfect opportunity to show your appreciation for your club members.


"Transformation is not five minutes from now; it's a present activity, said Jillian Michaels, America's Toughest Trainer and star of NBCs The Biggest Loser. In this moment you can make a different choice, and it's these small choices and successes that build up over time to help cultivate a healthy self-image and self-esteem."


And when members feel good about themselves, theyre much easier to retain.


High member retention rates are a major factor in your clubs success. According to Fitness Marketing Group, it costs seven times more to attract a new member than it does to keep an existing member happy.


Here are four creative tips for boosting member retention:


1.

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