Salon Owners must Master Entrepreneurship to Stay Profitable in any Economy, According to New Book The A-List Salon

South Orange, NJ (PRWEB) April 16, 2013

Many beauty and personal grooming professionals launch their businesses each year armed only with a passion for artistry without much business savvy, dooming them to financial struggle. In the new book, The A-List Salon: Insider Secrets of How Profitable Salons Wow Their Clients Every Day (http://alistsalonbook.com), author and consultant Veronica Woods shows how the most successful salons have both. A-List salon entrepreneurs implement strategies that allow them to draw more clients and boost profits while lesser salons fight just to stay open, according to the book.

It was exciting to discover what some of the top salon owners had in common a willingness to accept their role as leader and the discipline to plan for success," said Veronica Woods of My Salon Scoop Consulting. A-List owners can balance between making short term decisions to pay the rent while training staff that will lead the salon into the future, according to Woods.

In The A-List Salon, Veronica Woods augments her discussion of small business best practices with real-life business experiences and poignant advice from award-winning salons across the United States. Woods interviewed 16 salon owners recognized by organizations such as Salon Today Magazine, Intercoiffure, and Ernst and Young, including Nick Arrojo of Arrojo Studio and Philip Pelusi of Philip Pelusi Hair Salons.

"I wish I had this information when I opened my first salon straight out of beauty school," said Philip Pelusi, industry veteran and internationally awarded stylist, photographer, and product artist. Pelusi owns a multi-million dollar hair care empire which includes two product lines and 13 salon locations in Pennsylvania and New York.

The book also includes findings from My Salon Scoop Consulting's 2011 Salon Experience survey of guest attitudes about the salon experience. "As consumers lean toward more DIY, the top salons come up with creative ways to remain as affordable luxuries for clients," said Woods.

Book Details:

The A-List Salon: Insider Secrets of How Profitable Salons Wow Their Clients Every Day

By Veronica Woods

Wasteland Press

ISBN: 978-1-60047-832-1

194 pages; paperback, $ 17.95

Book except: http://bit.ly/alistexcerpt

About Veronica Woods

Veronica Woods of My Salon Scoop Consulting (http://bookyourchairsolid.com) provides consulting, coaching and training services that enable beauty businesses to attract and retain more happy clientsand earn greater profits. Before launching her company, she worked for several Fortune 500 companies in business planning and product management. She is an MBA graduate of The Wharton School.

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SpaFinder Wellness Launches Last Minute: Book Same-Day & Next Day Discounted Appointments at Best Spas, Salons, and Fitness Studios in Major Cities

New York, NY (PRWEB) April 16, 2013

Providing a new, easy, and affordable way to experience the best spas, salons, and fitness studios, SpaFinder Wellness today launched Last Minute, a new service that lets customers instantly schedule same-day and next-day appointments at deeply discounted rates in major cities, including New York City, Miami, Chicago, and more.

Recognizing that 30% to 60% of appointment slots go unfilled each day, Last Minute leverages SpaFinder Wellness network of more than 20,000 spa, beauty, and wellness businesses to offers discounts of 30% to 80% on unbooked appointments at top-notch, hard-to-get-into locations like New York Citys Guerlain Spa, Cornelia Spa at The Surrey, and Revolve, Miamis Spa at the Viceroy and The Elemis Spa, and Chicagos Elysian Spa and Health Club at the Waldorf Astoria, Valeo Spa at JW Marriot, and MySpa at The Fairmont Chicago Last Minute only partners with SpaFinder Wellness Certified Businesses ranging from upscale locations to neighborhood gems to ensure that customers can count on high-quality services and classes for a price that is easy on the wallet.

Last Minute launches today in New York City, Miami, and Chicago and will expand to Los Angeles and Dallas by June 1st. Additional cities, including Houston, Atlanta, Washington, DC, San Francisco, Boston, Philadelphia, and Toronto, will launch later in the summer and early fall of 2013.

Unlike daily deal and flash sale sites, Last Minute lets customers search services and classes by neighborhood and category (such as facial, hair care, and indoor cycling), lock in specific appointment times, and pay for the appointments on the go. Available appointments are posted same day, as well as for the coming two days, making it possible to schedule discounted weekend appointments as early as Thursday each week. Instant booking also means customers will not compete with crowds trying to redeem a deal, worry about coupons expiring, or receive sub-par service.

Making Last Minute even more convenient, customers can sign up for a daily email to receive updates on the latest Last Minute offerings in their city, as well as pay for appointments with SpaFinder Wellness gift cards, which are redeemable at over 20,000 wellness providers worldwide.

Whether you need to recharge, get a quick beauty fix, or find a great workout after a tough day, booking a last minute appointment can often be impossible to find, requiring endless searching and phone calls, said Pete Ellis, CEO of SpaFinder Wellness. With Last Minute, you can book an appointment on the go that fits your schedule for a price that cant be beat.

Ellis added that Last Minute is a win-win for customers and business alike.

Spa, salons, and fitness studios have long sought a way to fill appointments that would otherwise gone unbooked, while customers are eager to discover new businesses and experience the very best in spa, beauty, and fitness that their cities have to offer, said Ellis. Last Minute represents an exciting new way for our partners to attract new clientele and for our customers to look and feel their best.

For a Last Minute how-to video, please visit: https://vimeo.com/64101758.

About SpaFinder

Renowned Expert Susan Maccoy Guides Aspiring Cosmetology Entrepreneurs: Newly-Released Book Provides Successful Road Map for Building and Managing Your Own Salon

Chicago, IL (PRWEB) June 04, 2013

"Down the Shampoo Bowl: The ABC's of Hair Salon Management" is the latest book by nationally-renown cosmetology professional and legal expert witness, Susan Maccoy. Designed to guide aspiring cosmetology professionals on their quest to build and manage their own profitable salon, Down The Shampoo Bowl provides a concise road map to success including common pitfalls to avoid.

In an easy-to-read format, the book is the culmination of Maccoys 45 years of experience and success operating on the highest levels of cosmetology.

This book covers what they dont teach you at beauty school!, Maccoy says. Its for every hair professional who wants to become a salon owner or independent contractor, or perhaps just a more successful stylist. The reader can learn in one read what took me 45 years to acquire.

In Down The Shampoo Bowl, Maccoy explains the management and financial side of the beauty business, how to motivate employees, handling difficult clients, and business promotion through traditional channels and social media. The information is arranged alphabetically to allow the reader to locate any subject and read about it in a minute or less. Topics range from accounting and advertising to split endings and varicose veins. This witty, to-the-point A-to-Z guide answers questions and includes clear advice on how salon professionals can take charge and find success in the beauty industry.

Maccoy found success in many areas, including celebrity clients, product development, corporate consulting, and legal expert witness services.

She is an award-winning hair artist, image consultant, beauty educator, expert witness, and consultant to the hair care, beauty salon, and spa industry. As an educator, Susan Maccoy has taught and lectured, both nationally and internationally. She has rendered product testing and consulting services for such companies as Clairol Professional, Inc., Helene Curtis, Glemby International, Alberto Culver, Nancy Flynn Marketing Resources Inc., and Restore Products. Ms. Maccoy is the Winner of Today's Chicago Woman Reader's Choice Award, the Clairol Hair Fashion Award, and Glemby International's Outstanding Achievement Award.

Founder and principal of Susan Maccoy Enterprises, PC, Maccoy is the creator and developer of the ProWorks

Book About Losing Weight Adds an Online Look Inside Feature

Los Angeles, CA (PRWEB) April 01, 2013

Thanks to the team at iLost30.com, now prospective buyers of the ebook How I Lost 30 Pounds Permanently without Dieting or Going to the Gym can get a look inside the book before making a purchase.

At any given time, millions of people are seeking ways to lose weight, but finding a permanent solution is difficult for most. Dieting and crash dieting are not only unhealthy but can be extremely dangerous. Having ones weight yo-yo can cause people to actually gain more weight back than was lost in the first place, so finding a healthy lifestyle change is best for long term success which is what former crash dieter Brian Daniels did when he lost 30 pounds permanently.

I decided to write a book, says Daniels, because my friends were so impressed that I devised a way of losing weight without starving myself, using diet pills, or even going to the gym. Not only did I lose 30 pounds and keep it off, I got to eat the foods that I like, and I got to eat when I wanted. The best part: I never walked around hungry.

The average American is looking for ways to lose weight, which is the wrong approach entirely. Crash dieting or other gimmicks are unhealthy and the solutions are rarely permanent. Diet foods arent usually a solution because its a short-term fix and essentially just another type of gimmick that doesnt have lasting results.

Understanding the root cause of overeating and making sustainable changes are the foundation of Daniels book. The author actually devised ways of being able to, in some cases, actually eat more food (by volume) and take in less calories so feeling full was one of the many reasons the program was successful for him.

With iLost30.coms new look inside the book feature, curiosity seekers can see Daniels ways to lose weight; and his solutions are realistic and dont employ the use of any dieting gimmicks or use of traditional diet foods. The key to permanent weight loss for both men and women is being able to make lifestyle changes that are sustainable, natural and without the use of diet foods.

For more information visit http://www.iLost30.com.

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Harmony Books and Random House Digital Launches App for The Fast Metabolism Diet Book to Help People Lose Weight Quickly and Efficiently

New York City, New York (PRWEB) April 09, 2013

Today, Random House Digital and Harmony Books released The Fast Metabolism Diet App, a companion iOS app for the book, The Fast Metabolism Diet by Haylie Pomroy. The Fast Metabolism Diet App coordinates with the 28-day weight loss program championed by Pomroy, a celebrity nutritionist revolutionizing the way people think about the word diet.

Pomroys strategic system encourages a dramatic weight loss without counting calories, carbohydrates or fat grams. She says this about her program: On the 28-day diet, we use specific whole, delicious foods eaten on strategic days to repair the metabolism. By rotating the types of nutrients youre getting, we can get your body burning fat like never before.

The app gives dieters the tools they need to put the books plan into action. The Meal Planner helps users plan their day and customize the diet to their tastes and busy schedules. A dashboard offers a day-at-a-glance view so users can check off what they ate and track their water intake throughout the day. Push notifications help keep users on track by pinging reminders for an upcoming meal or snack. A master food list makes it easy to stick to the diet while dining out or grocery shopping.

Other features include:

Complete lists for all the foods and ingredients allowed in each phase of the diet
My Day tracker with upcoming meals and activities
Interactive water tracker
Email grocery lists to print or share
Export your meal data for your records or for future use
Daily tips and advice from Haylie

The Fast Metabolism Diet App is available in the US and Canada for the iPhone, iPad, and iPod Touch for $ 1.99 on the App Store.

About Haylie Pomroy

With clinics in Beverly Hills, Burbank, Irvine and Fort Collins, nutritionist Haylie Pomroy is highly

regarded in Hollywood and in the medical community for her ability to effect rapid, healthy weight loss. Her impressive client list includes celebrities such as Jennifer Lopez, Raquel Welch, Reese Witherspoon, Robert Downey Jr. and Cher.

About Harmony Books

Harmony Books is dedicated to helping readers achieve personal transformation and well-being in

all facets of their lives. Publishing books that offer unique approaches to health, relationships, self-improvement, and spirituality, Harmony guides readers to become their best selves both inside and out. Harmony Books is an imprint of the Crown Publishing Group at Random House, Inc.

New Book, Man 2.0 Engineering The Alpha, Provides a Real World Guide to Balance Male Hormones, Build More Muscle, Burn More Fat, and Have More Sex

San Francisco, CA (PRWEB) April 16, 2013

What if the solution to all of man's problems were connected to one overlooked health issue. New science has found that naturally targeting men's hormones is the way to more intelligence, more muscle, less fat, and better sex. For decades, the only solution appeared to be expensive anti-aging clinics, pills, and creams. But a new book, Man 2.0 Engineering the Alpha, shows that natural ways to optimize a man's hormonesthrough unique diet and nutrition approachescan completely transform any man's life.

After the age of twenty-five, men have already peaked, and their testosterone is declining. This makes them weak, uninterested in sex, and kills everything about them that makes them men. Whats the solution? Its not hiding in any dangerous drugs, creams, or injectionsthats for sure. Having spent the past decade working with men and their hormones, John Romaniello and Adam Bornstein know firsthand the phenomenal natural changes that can be made to the body and mind. In Man 2.0 Engineering the Alpha, they share everything they know that will make this happen, from amazing workouts and the most powerful exercises to cutting-edge dietary strategies that rewrite the rules of life transformation. They use the brand-new and little-known science of balancing hormones to tie together physical, social, emotional, and sexual well-being. The book includes:

How to increase testosterone, brain-derived neurotrophic factor (BDNF), and growth hormone
11 ways to boost sex driveincluding some surprising techniques
Why intermittent fasting (IF) is radically effective in weight loss
The Alpha Rules The emotional and psychological attitudes that work

Man 2.0 teaches how to man up, naturally, without dangerous drugs or steroids. Romaniello and Bornstein teach how to get sex drive back, have a ripped body, and feel like a fighter again.

John Romaniello is a hugely popular personal trainer who writes one of the most popular fitness blogs on the Internet, which has nearly 60,000 visitors per month. He is a regular contributor to Mens Health, T-Nation, and AskMen, and was recently named Mens Fitness Spotlight Trainer of The Month for December of 2011. Romaniello also serves in an advisory position for LIVESTRONG.COM, the Internets largest health and fitness website, and HealthGuru.com. He work has also appeared in Mens Health and Fast Company.

Adam Bornstein is an award-winning fitness and nutrition journalist, author, and editor. Named one of the most influential people in health, Bornstein was the former editorial director for LIVESTRONG.COM, and the former fitness editor of Mens Health magazine. He is the author of four books, including most recently The Mens Health Big Book: Getting Abs. He has been published everywhere from the New York Times to ESPN the Magazine, and has appeared on Good Morning America, The Early Show, and E! News.

Anabolic Cooking Book Review and Secrets Exposed By Daily Gossip Magazine

Denver, Colorado (PRWEB) April 20, 2013

Daily Gossip, a popular lifestyle magazine announced on Wednesday that the secrets of the Anabolic Cooking Book will be exposed in a special health and lifestyle article.

According to the publication, there are many reasons why people should purchase this book, even for the mere fact of providing them information about this new type of diet.

The article that was posted by Daily Gossip reporters begins with a brief description of the term anabolic and the implications it might have on people who turn to this type of diet.

The anabolic food does not use special ingredients that are hard to find at local stores, but rather common products that are easy to cook. The only difference is that the products you consume will help you lose weight and build muscle mass at the same time, as opposed to other diets which focus only on weight loss.

Daily Gossip Magazine recommends this book to all its readers because it provides 200 anabolic recipes that people can use on a daily basis without making any efforts. Anabolic meals are easy to cook; they are made out of common products that may be purchased at any local store for little money. The book includes various details about the lifestyle regimen that people have to adopt in order for this diet to be effective, as well as tips on how to cook meals so they could last longer.

The Anabolic Cooking Book has already been tested by many people and they were all impressed with the results they managed to obtain after a short period of time. Unlike other diets that people normally resort to, the anabolic plan does not imply that you have to give up your favorite dishes; on the contrary the customized anabolic meals allow you to eat your favorite products in the right quantities. The anabolic diet is also easier to observe because your meals are tasty and they dont include just vegetables and fat-free meat.

Daily Gossip Magazine concluded the article by recommending the book to people who want to lose weight, but also to those who want to stay in shape. Sports practitioners will be delighted with the Anabolic Cooking Book because it will enable them to build muscle mass with little effort.

New Book CLEAN GUT Uncovers the Root Cause of Disease

San Francisco, CA (PRWEB) April 30, 2013

In an age of highly advanced medicine, chronic diseases are on the rise. Nearly everyone seems to be suffering from some symptom, having tests done, and taking over-the-counter and prescription medications. But it's no longer necessary to get sick before getting healthy.

Alejandro Junger, M.D.s first book, the New York Times bestseller CLEAN, outlined a 21-day detox program to reactivate the bodys natural ability to heal itself, helping thousands to resolve persistent health issues. In his groundbreaking new book, Dr. Junger explains how we can preemptively attack disease before it takes root in the gut, rather than waiting to treat symptoms as they arise.

CLEAN GUT: The Breakthrough Plan for Eliminating the Root Cause of Disease and Revolutionizing Your Health (HarperOne; May 1, 2013; Hardcover) reveals that a damaged gut is at the root of nearly every symptom and medical condition and reveals how to repair the gut, eliminate the root of disease, have major and minor symptoms disappear, and discover what it means to be truly healthy.

The CLEAN GUT program prevents most chronic illnesses, including:

From Neuroscientist Darya Pino Rose, A First-of-its-kind Book Helping Readers to Ditch the Diet and Achieve Lasting Weight Loss, Simply Through the Love of Food

San Francisco, CA (PRWEB) May 06, 2013

Darya Pino Rose, a neuroscientist and the creator of the popular blog SummerTomato.com (one of Time Magazine's 50 best websites of 2011), offers a unique Healthstyle book showing readers how to quit dieting and achieve lasting weight loss, simply through the love of food.

In FOODIST: Using Real Food and Real Science to Lose Weight Without Dieting (HarperOne; May 2013), she introduces a revolutionary new idea: the best way for sustainable weight loss is to eat real food. Cutting through the typical diet jargonwhat to eat, how much to eat, and when to eat itFOODIST offers a proven solution to lasting weight control. Taking readers through the nutrition and psychology involved in not just eating, but eating well, Rose teaches how to incorporate fresh, seasonal, and delicious ingredients into every mealand reveals how to move beyond the daily obstacles and bad habits to keep the tasteless, empty, and unsatisfying food-like products off every plate.

According to Rose, losing weight should not be about sacrifice, deprivation, and willpower. She suggests that mealtime be seen as a celebration rather than a battle. Offering a different way of looking at foodand helping readers make decisions with a clear understanding of how to optimize health and happinessshe proves that enjoying good food is the key to sustainable weight loss.

Smart, accessible, and engaging, FOODIST will help tailor eating habits to match individual lifestyle and food preferences. Not only will readers permanently build healthier habits into their daily life, but they'll lose weight and enjoy food like never before.

New Book, "The Spark Solution" Is a Complete Two-Week Diet Program to Fast-Track Weight Loss and Total Body Health

San Francisco, CA (PRWEB) May 07, 2013

"Everyone needs help beginning their healthy lifestyle journey. The Spark Solution gifts readers with the weight-loss wit and wisdom drawn from thousands who have benefited from SparkPeople.com's 15 million member community. Self-coaching tips along with a holistic balance of nutrition and exercise tools creates a powerful foundation for reaching your goals and sticking with them for a lifetime."

-- Dr. Pam Peeke, MD, MPH, FACP, New York Times Bestselling Author

The Spark Solution

A Complete Two-Week Diet Program to Fast-Track Weight Loss and Total Body Health

By Becky Hand, R.D. and Stepfanie Romine

The first two weeks of a diet are the most critical indicator of long-term success. Thats the conclusion following the successes of thousands of dieters among the 15 million registered members of SparkPeople.com, the largest online diet and healthy living community in the U.S. The experts at SparkPeople.com have now created a fail-proof diet that removes the bumps in the road, delivers immediate results, and lays the foundation for lasting success. The Spark Solution: A Complete Two-Week Diet Program to Fast-Track Weight Loss and Total Body Health (HarperOne; Hardcover; May 2013), is a 14-day comprehensive diet program thats proven, easy-to-follow and keeps readers motivated to reach healthy weight loss goals.

Whether the goal is to lose 10, 50, 100 pounds or more, The Spark Solution is the program that readers have been waiting for. Combining the latest nutritional science that reduces cravings, stabilizes blood sugar, and lowers cholesterol with effective and easy-to accomplish workouts and inspiring daily motivation, anyone can change their life for good in just two weeks. The three-part plan incorporates the three key components proven to work, a metabolic makeover a mind-set makeover and motivation and momentum. The food plan is comprehensive and provides recipes for three delicious, non-restrictive meals a day, plus two snacksexamples include Spinach-Feta Breakfast Wrap; Lean Philly Cheesesteak sandwich; Panko-Breaded Fish with Tomato Salad; Chocolate Fondue with Strawberries; and Hot Apple Tart to name a few. In addition, this program offers an empowering fitness plan designed for busy lifestyles, incorporating cardio and strength training. Finally, real advice from SparkPeople dieters, along with the pounds each has lost, is included throughout the book.

The two-week Spark Solution plan includes:

Michael Scott Lowerys New Book Shows that What People Eat Matters to God

Houston, TX (PRWEB) May 10, 2013

Michael Scott Lowerys new book, God's Weigh to Your Ideal Body Weight: Your Body Should Glorify God (published by WestBow Press), addresses the subject of dietary holiness. Lowery says, What we eat matters to God. Readers will learn that living at their ideal body weight is Gods will for their lives. Lowery says, This is the birthright of every believer, achievable through dietary holiness.

Lowery says that God has a holy standard of living for every area of life marriage, parenting, work ethic and finances, for instance. In God's Weigh to Your Ideal Body Weight, he provides Biblical evidence that God has a holy standard of living for the area of diet as well. According to Lowery, the Bible communicates that an unhealthy diet is an unholy diet.

An excerpt from God's Weigh to Your Ideal Body Weight:

We are called to glorify God in our bodies, to be a witness to the lost world, to be a light that shines on a hill, and to live above all the nations. The Church is called to be a beacon of hope, an example of successful living, and a testimony to the wisdom and power of God in our lives. An overweight Church fails to accomplish this God-ordained calling to the fullest extent of its potential; living as a mere shadow of what it could and should be. The Church should be the healthiest demographic on the planet. God is not glorified when His people are overweight.

Lowery believes the Bible is the greatest health and weight loss book ever written. In Gods Weigh to Your Ideal Body Weight, readers will learn how to reach their ideal body weight through Gods diet plan, the five spiritual keys to reaching their ideal body weight and seven practical suggestions for reaching their ideal body weight.

God's Weigh to Your Ideal Body Weight

By Michael Scott Lowery

Hardcover | 6 x 9in | 288 pages | ISBN 9781449786595

Softcover | 6 x 9in | 288 pages | ISBN 9781449786571

E-Book | 288 pages | ISBN 9781449786588

About the Author

Michael Scott Lowery has pursued the study of health and weight loss, and what the Bible has to say about it, for over 30 years. Through the founding of Gods Weigh Ministry, and his book, Gods Weigh to Your Ideal Body Weight, Lowery hopes to lead the Church to the body weight, health, and lifespan that God desires for His people. He lives in Houston with his wife and five children.

WestBow Press is a strategic self-publishing alliance of Thomas Nelson, Inc., the worlds largest Christian publisher, and Author Solutions, Inc. (ASI) the world leader in the popular self-publishing industry segment. Through this partnership, authors benefit from the rich publishing heritage of Thomas Nelson and the speed-to-market advantages of the ASI self-publishing model. Titles published through WestBow Press are evaluated for sales potential and considered for publication under the Thomas Nelson imprint. Thomas Nelson, Inc. continues to inspire the world with distribution of products in more than 100 countries worldwide. For more information, or to start publishing today, visit http://www.westbowpress.com or call (866)-928-1240. Follow us @westbowpress on Twitter for the latest news.

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Christopher Oliver Agency Creates Advanced Tracking System for Controversial Law of Attraction Weight Loss Book

Dallas, TX (PRWEB) May 10, 2013

The Christopher Oliver Agency, in a project for the publisher Advantalo Resources, Inc., has developed a proprietary system for tracking the impact of a newly-revised and controversial weight loss book. The newly created system developed by Christopher Oliver provides advanced metrics on the impact and reach of the re-release of the book Crazy Weight Loss Rx by author Barry Burroughs. The book claims to provide a technique for quickly re-patterning and creating new neural pathways in the brain. Targeted at a very competitive marketplace of people searching for the best diet plan, the publisher needed a way to accurately track the impact and reach of the re-release.

It is my job to determine the real issue and then define how to get the needed results. In this case, we were dealing with a controversial book in a very competitive marketplace, and we needed to get some accurate figures about the marketing efforts. The proprietary system I developed draws information from several different sources. We can then extrapolate the full impact and reach of the book from this information. Its powerful and very accurate, says Christopher Oliver, Dallas web design specialist.

The book itself is intended to provide individuals with unique, lesser-known tips and strategies on how to lose weight fast, and seems to provide a new slant on the so-called Law of Attraction. Author and perpetual traveler Barry Burroughs reveals a newly developed neuroscience brain re-patterning technique which he claims works in as little as 68 seconds per day. The recently revised book was originally published on August 8, 2012 and is available through Amazon.com.

When speaking about why he considers his book unique, Barry says, The so-called Law of Attraction has been misunderstood ever since Rhonda Byrne published The Secret back in 2006. Some of the most powerful aspects of the Law of Attraction were deliberately left out of the book and the movie. Newly developed neuroscience techniques can be combined with these missing ingredients to provide excellent results for anyone who will apply the information. There are loads of books out there giving weight loss tips, and a new diet seems to come out every few days. Sadly, its frequently same reworked information. I wanted to share a new technique based on proven science and the latest discoveries in brain activation. By combining these new ideas with the law of attraction, readers can reach their weight loss and health goals no matter what diet plan they choose or what fitness program they decide to follow.

Crazy Weight Loss Rx will be available as a free download in digital format from Amazon.com from May 10th through May 13th, 2013. For more information about the book, visit the website at CrazyWeightLossRx.com.

The Christopher Oliver Agency provides digital strategy services, web design, search engine optimization (SEO) and online marketing services in Dallas Texas. For more information about the Christopher Oliver Agency visit their website at christopheroliver.com.

Meet and Greet and Book Signing with Dr. Ridha Arem

Houston, TX (PRWEB) May 17, 2013

On Saturday May 18, 2013 at 11:00 AM world-renowned endocrinologist and Houston thyroid doctor, Dr. Ridha Arem will be at Barnes and Noble River Oaks to sign copies of his recently released book, The Thyroid Solution Diet.

Dr. Arem has treated thousands of patients successfully for hormone-related weight problems. Now for the first time in The Thyroid Solution Diet, he makes his comprehensive hormone-balancing nutrition and weight-loss plan available to the public. Whether a person has a thyroid condition or not, The Thyroid Solution Diet will help to boost metabolism and thyroid hormone efficiency. Both for first time dieters and for those searching for that breakthrough program to get rid of stubborn weight gain, The Thyroid Solution Diet holds the solution.

Ridha Arem, MD, is an endocrinologist and director of the Texas Thyroid Institute in Houston, Texas. He served as chief of endocrinology and metabolism at Ben Taub General Hospital in Houston for many years. For more information regarding Dr. Arems approach to mind-body wellness, visit http://www.AremWellness.com.

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New Book Corrects Misinformation About Health and Weight Loss

Costa Mesa, California (PRWEB) May 20, 2013

Respected scientific theory extols the benefits of healthy, natural diets, but Ty Cannon takes things a bit further by suggesting that meat comprised only small parts of the diets of celebrated athletes and warriors throughout history. Cannon asserts that dieticians and trainers have been fed a sludgy porridge of misinformation and half-truths, assertions that he backs by scientific facts, case studies and more than 30 years of research into health and fitness issues. Cannon's new book, "Why Everything Your Trainer Ever Told You Is Wrong," debunks accepted fitness, weight loss and exercise practices with groundbreaking clarity and rational thought.

The book's title makes a bold statement, but Cannon supports his position with medical literature, historic examples and thoughtful analyses. Cannon has established solid credentials in fitness, self-motivation and personal training disciplines. Like many martial arts enthusiasts, Cannon was inspired by Bruce Lee at an early age and pursued judo and other martial arts certifications. Cannon's accomplishments include earning a first-degree black belt in Arjunken Karate, a second-degree black belt in Arnis and other certifications. In 1999, Cannon became a Level Three instructor in Jeet Kune Do, having studied under Steven Golden, one of the original students of Bruce Lee.

Classic Myths and Misconceptions

Classic fitness myths include the idea that the Roman Empire's legions and gladiators consumed lots of meat to stay in fighting trim. Austrian forensic anthropologists disproved this theory by chemically analyzing the bones of ancient gladiators and soldiers. Dr. Fabian Kanz and professor Karl Goldschmidt discovered that the idolized fighters of history ate vegetarian diets rich in carbohydrates and vegetable proteins. Beans, barley and dried fruits comprised the diets of these super soldiers.

Cannon understands that his book's title generates some skepticism, but he stands by the conclusions. "I think after you read the book...you will not only agree but also tell your friends about it." The book includes practical advice on losing weight, getting in shape, increasing energy and stamina, and living free from pain.