The San Francisco, California, based marketing firm, Fluid Social Marketing, has been selected by Products Plus International (PPI) of Kernersville, NC, to manage all social media strategies and campaigns for PPIs personal care product line, according to an announcement released today by Fluid Social Marketing Projects Manager, Shawn Amos.
In comments regarding the challenges ahead, Amos said:
We at Fluid Social Marketing are delighted to be given the opportunity to work with PPI and its personal care product line.
The personal care product industry is dominated by entrenched brands with very deep pockets and presents a huge challenge as its almost impossible to compete head on, dollar to dollar, except through an aggressive, informed and sustained social media campaign.
Fortunately, we have three great advantages, those being the superior performance of each of PPIs top personal care products:
IPF-Pain Relief Lotion is far more effective at pain relief than other non-prescription products that rely on merely delivering a cooling sensation, such as Bengay, rather than attacking the actual source of pain, as does the IPF-Pain Relief Lotion.
Ultimate Desire for Men ED formula has huge advantages over its competitors in that it is completely natural and works so quickly and effectively, simply a superior non-prescription alternative for men desiring increased testosterone, libido and vigor.
And finally, Simplee Natural Moisturizing Cr
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