Saturday, June 15, 2013

Etiket Launches New Website to Enhance Online Shopping Experience


Montreal, Quebec (PRWEB) June 11, 2013

We may be a young and small company, but our goal is always to give the best in customer service to our clients whether it be in-store or on line, said Simon Tooley, President of Etiket. We dont really think we are doing anything special, we are just making the on-line shopping experience as easy as possible so that customers will be able to find the right products for their skin care needs.


The new website was developed by Motto Custom Design Studio an integrated design studio that specializes in on-line retail including the integration of e-mail marketing, application development and social media ensuring an all channel approach for its clients. Motto built the site using a customized Magento e-commerce platform in combination with the LightSpeed Retail POS that is used in the boutique to ensure seamless and up to date inventory. Bronto Software from Durham, North Carolina was brought in to provide a cloud-based marketing platform to ensure that information was easily passed on to Etikets client base through email, mobile and social campaigns.


We have been working with Simon since Etiket began, actually from when Etiket was still an idea. We have helped develop the brand all the way though to this latest website, said Randy Laporte, President of Motto. We spent a lot of time looking at what the competition was doing, and I think more importantly what they werent doing to be able to give the customer shopping on Etiket.ca the best possible experience they could have. But it never really stops, we are always looking to make the shopping experience better.


Etiket.ca first launched in March of 2012 and has already gone through two updates. This latest update is a completely new platform that integrates videos, links to The Etiket Insider, the companys blog, as well as reviews by their clients. Clients now have the ability to find the right results oriented skin care products for their needs, gifts, or their favorite niche perfume. It also includes information on new products, beauty trends, in-store events as well as advice from their medical consultant, Dr. Yves H

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