Trajectory's Healthcare Marketing Campaign For Reading Health System Brand Launch Wins Gold at 2013 Aster Awards

Morristown New Jersey (PRWEB) May 15, 2013

National branding and marketing agency Trajectory was honored with a gold medal at the 2013 Aster Awards for its Brand Champions campaign celebrating the benefits to communities of the rebranding of The Reading Hospital to Reading Health System. The campaign is also featured in the latest edition of Marketing Healthcare Today Magazine.

The healthcare marketing campaign includes television, print advertising, out-of-home (billboard and mall), online rich media, cinema advertising, and radio sponsorships using a call-to-action and QR codes that drive audiences to a custom, mobile responsive microsite developed exclusively for the re-branding. The external campaign was preceded by a system-wide internal launch also orchestrated and implemented by a combined Trajectory/Reading Health System team.

Ann Valuch, Director of Marketing at Reading Health System, states, "We are so excited to receive this top award. The evolution to Reading Health System marks an important milestone in our 146 year history and this honor will continue to energize our entire organization and patients as we continue to advance the health and wellness of our community, adds Randi Brody, Trajectory EVP and Partner. We're so honored to share this prestigious award with Reading Health System. This healthcare marketing campaign really showcases this outstanding health systems dedication to the communities they serve, ensuring patients thrive now and into the future.

About Reading Health System

Reading Health System is a not-for-profit regional health system serving Berks County, PA and the surrounding communities. It consists of Reading Hospital, Reading Health Rehabilitation Hospital, Reading Health Physician Network, Reading Health QuickCare, and The Reading Hospital SurgiCenter at Spring Ridge. Reading Health System is Berks Countys largest employer with over 7,300 team members and 1,000 physicians and providers across 63 locations

Aging and Wrinkles Gold Found in Everyday Products Can Accelerate the Visual Signs of Aging

Los Angeles, California (PRWEB) May 23, 2013

According to a April 18, 2013 Stony Brook University report titled SBU-Led Study Reveals Nanoparticles Found in Everyday Items Can Inhibit Fat Storage, found that pure gold nanoparticles found in everyday items such as cosmetics and other products curb the storage of fat tissues in the human body. As a result, men and women who use such products experience accelerated aging, which means that they develop wrinkles earlier than they otherwise would have (Go to goo.gl/tY56T).

I really commend the work these researchers are doing, says Dr. Simon Ourian, Medical Director of Epione Beverly Hills. Its just another example that there are literally layers of cellular properties and functioning that we dont fully understand.

The study published in the journal Nanotoxicology (go to: goo.gl/FL55H) found that human adipose cells could be penetrated by gold nanoparticles upon contact. The researchers also discovered that there is no way to eliminate these gold nanoparticles once inside adipose cells. Fundamentally these small particles are inert and harmless, that is why it was assumed that they are safe.

Researchers, however, found a very disturbing effect of gold nanoparticles. According to the report, the particles disrupted multiple cell functions including cell division, movement, and collagen contraction. However, despite the grim nature of these potential effects, the group has also learned that all functions return to normal once such nanoparticles are removed.

As the developer of my own Signature Series skin care line, this is the kind of development I need to be aware of, says Dr. Ourian. As the report states, gold nanoparticles are found in many everyday items including personal care products.

Dr. Ourian has been a pioneer in laser technology and non-invasive aesthetic procedures including Restylane, Juv

Oro Gold Cosmetics Releases New Product Based On The Latest Research To Fight Cancer And Reverse Aging

Los Angeles, California (PRWEB) June 13, 2013

Oro Gold Cosmetics, an innovative skin care company, has released an new, groundbreaking product, 24K Gold Mousse Perfecting Foundation. This lightweight formula combines the companys signature healing ingredient, colloidal 24K gold, with the protective properties of titanium dioxide. Together, these ingredients keep skin looking youthful by actively reducing and repairing the signs of aging, especially against the leading cause of skin aging, the sun.

Oro Gold Cosmetics carved out its niche in the skin care marketplace by completely redefining the boundaries of skin care formulas. Much like ancient cultures and alchemists, Oro Gold skin care products use the beneficial properties of gold. Alchemists are the predecessors of modern day scientists. Their Magnum Opus, or their lifes great work, was to discover and harness the power of the Philosophers Stone, a substance which could turn any metal into gold. Although the alchemists were off the mark when it came to the actual science, they did get one thing right: the power of gold.

The gold used in all Oro Gold Cosmetics including the new 24K Gold Mousse Perfecting Foundation is Colloidal Gold, or Nano Gold. The sub-micrometer particles of gold are suspended throughout the mousse. Their microscopic size allows them to penetrate deep into the skin, repairing damaged skin cells and diminishing the appearance of fine lines and wrinkles.

The number one cause of those fine lines and wrinkles, and all other signs of skin aging, are the ultraviolet rays emitted from the sun. As an individual ages, the skin naturally loses hydration and decreases the production of collagen and elastin, the proteins responsible for giving skin elasticity and resilience. As these things happen, skin begins to wrinkle and sag. This process is accelerated every time the skin is exposed to ultraviolet radiation.

A common mistake individuals make regarding protection against ultraviolet radiation is that they assume that the skin is only affected when under direct sunlight. The reality is that ultraviolet radiation is always present, even during a cold and gloomy winter day. The level of UV rays will be significantly less during this time, but since sun damage is cumulative, even slight exposure will have long term effects on the appearance of skin. In fact, a recent study published by the Annals of Internal Medicine expressed that individuals who wear sunscreen on a daily basis, regardless of weather or location, showed 24% less signs of skin aging.

This new research is accounted for by the second breakthrough ingredient in 24K Gold Mousse Perfecting Foundation is titanium dioxide. This compound is recognized for its resistance to ultraviolet light, so much so that it is found in almost all sunscreens on the market today. Titanium dioxide has properties which allow it to absorb ultraviolet radiation and and at the same time resist discoloration.

The early Oro Gold Cosmetics review of 24K Gold Mousse Perfecting Foundation has been overwhelmingly positive. The key ingredients are specifically designed to address all areas of anti-aging skin care, not only repairing past damage, but preventing future damage as well.

Creation's Gold Launches Potent Garcinia Cambogia Supplement for Weight Loss

Las Vegas, Nevada (PRWEB) May 18, 2013

Creation's Gold has released its Super Strength Pure Garcinia Cambogia Extract weight loss supplement, which features unmatched potency and purity that serves to super-charge healthy weight loss.

Creation's Gold was set up to provide the very best quality products to support and aid people as they work to achieve their wellness goals. The goal is to provide people with the nutrition they need to lead happier, healthier lives. We started by supplying only the best premium weight loss products, blended with other herbs, vitamins and supplements, which serve to complement a healthy exercise regime and diet, explained Pastor Chris Scire, developer of the Creation's Gold line of nutritional and weight loss supplements.

Garcinia Cambogia only recently rose to prominence after it was featured on a popular Health television program. Dubbed the holy grail of weight loss by the show's host, Garcinia Cambogia is a sweet, pumpkin-shaped fruit that grows in warm regions of the world such as India, Polynesia, Australia and even some areas of Africa. Also called Gambooge, the fruit can also be dried and used for cooking an array of Indian and Asian dishes.

Creation's Gold Super Strength Pure Garcinia Cambogia Extract weight loss supplements contain extremely high quality extract of unmatched purity and potency. Extracted from the fruit's rind, Garcinia Cambogia extract serves to increase serotonin, a neurotransmitter that creates feelings of well-being and pleasure. Serotonin is often released while eating, particularly in cases of so-called emotional eating. Therefore, when the extract raises serotonin levels, the individual no longer seeks out food as a means for achieving that sense of satisfaction and well-being.

Garcinia Cambogia extract also contains hydrochloric acid or HCA, which promotes more rapid fat burning, while simultaneously preventing the formation of fatty tissue. It also suppresses the appetite and cravings, particularly for carbohydrates. HCA also serves to regulate blood sugar levels, promote healthier cholesterol and it regulates metabolic levels.

Creation's Gold Super Strength Pure Garcinia Cambogia Extract weight loss supplement contains 65% HCA, making it the purest extract available on the market. This maximizes the amount of weight loss that's achievable, particularly when paired with a healthy diet and exercise.

Creation's Gold offers a 100% money-back guarantee on its product.

As a minister, Scire also oversees Touching Lives, a ministry and charity devoted to providing food and other support to orphans and children who are living on the street. A portion of all proceeds from the sale of Creation's Gold products is donated to Touching Lives.

To learn more about Creation's Gold supplements, visit http://www.EasyWeightLossProduct.com.

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Weight Loss Plans May Become a Thing of the Past with Garcinia Cambogia Extract from Gold Source Labs

Boulder, CO (PRWEB) May 21, 2013

Garcinia Cambogia is a revolutionary new product which has been shown to promote weight loss without diet or exercise. With the increasingly fast-paced, stressful modern lifestyle, eating a healthy diet full of fresh foods and getting regular exercise is tough, the alternatives being unhealthy packaged foods or junk food, and a sedentary lifestyle which will inevitably lead to illness. And most weight-loss plans, which essentially starve your body are unhealthy and just aren't sustainable.

Time For a Healthy New Alternative

This may be about to change with the break-through discovery of Garcinia Cambogia Extract. While a healthy diet, sensible exercise and stress management will always be the goal for long-term health and weight management, using Garcinia Cambogia for weight loss can help in a number of revolutionary new ways.

What Is Garcinia Cambogia?

Many weight-loss supplements contain artificial ingredients that the body doesn't even know how to process, while the FDA has found that many contain dangerous chemicals which cause various health problems such as heart problems and strokes. However, Garcinia Cambogia Extract is all-natural, being produced from the Garcinia Cambogia fruit, commonly known as the Tamarind, a small, pumpkin-shaped fruit native to Indonesia. The main ingredient in the extract is called hydroxicitric acid, commonly referred to as HCA. Quality Garcinia Cambogia HCA of 60% has been clinically shown to have a number of benefits.

Garcinia Cambogia Benefits

First, HCA literally blocks fat production by inhibiting citrate lyase, an enzyme which converts excess carbohydrates in the body to fat for storage. Most people likely eat more than they should to begin with, so storing fat for survival isn't necessary. And with today's carb-rich diet, there's an enormous amount of excess carbs available for converting to fat.

HCA also helps control cortisol, a hormone which is secreted during stress. Excess levels of cortisol have been linked to fat production, specifically omentum, or belly fat. Omentum is a layer of fat which resides beneath the muscles of the stomach, making it one of the most difficult forms of fat to lose. Further, omentum sends toxins to the liver where it impedes the immune system and contributes to higher levels of bad cholesterol (LDL). Controlling cortisol lowers LDL and belly fat production and supports appetite suppression.

Finally, HCA suppresses appetite by increasing serotonin, the brain's "feel good hormone". Serotonin is nature's own natural appetite suppressant. Lower levels of serotonin have been linked to depression, while higher levels reduce hunger cravings, lower stress and anxiety, and contribute to overall mood improvement. Decreasing stress also lowers cortisol levels, contributing to less development of abdominal fat.

Does Garcinia Cambogia For Weight Loss Really Work?

In a recent televised review of Garcinia Cambogia Dr. Oz said it "could be the magic ingredient that lets you lose weight without diet or exercise." Meanwhile, other studies show that it can be up to three times more effective at losing fat than diet and exercise alone. It's also one of the least expensive supplements available and easily obtainable as well.

In a recent clinical study at Purdue University which tracked 60 moderately obese people over 8 weeks, the subjects that were administered Garcinia Cambogia daily lost an average of 9 pounds. Further, they observed an increase in lean muscle mass, an increase in energy level and a decrease in LDL cholesterol, low-density lipoproteins, triglycerides and serum leptin levels.

But How Does One Choose a Good Garcinia Cambogia Extract?

Pure Garcinia Cambogia Extract, a new product available from Gold Source Labs, consists of a blend of Garcinia Cambogia Extract containing 60% standardized HCA, Potassium, Chromium and Calcium. According to Gold Source Labs' CEO, Mark Adams, "Our patented formula binds HCA to Potassium, Calcium and Chromium, which has been clinically shown to improve HCA absorption, control blood pressure and blood sugar levels and support muscle growth."

Adams explains that their formulation "ties it all together" for a product with "unparalleled quality and effectiveness". He also says that though many people have lost several pounds in only a few weeks without changing their current diet or exercise plans, these results can be absolutely multiplied by making sensible changes to one's diet and adding some regular exercise. Adams says, "Simply adjusting your diet a few days a week and getting out for a 10 minute walk on a regular basis can dramatically increase your results."

Based in Boulder, Colorado, Gold Source Labs is dedicated to providing cutting edge nutritional products and unmatched customer service. Like all Gold Source Labs products, Pure Garcinia Cambogia Extract is backed by their no-hassle 100% Money Back Satisfaction Guarantee.

Successful Dieter Starts Gold Coast With Revolutionary Weight Loss Supplement, Garcinia Cambogia

Dania Beach, Florida (PRWEB) May 29, 2013

After achieving tremendous success using a revolutionary new weight loss supplement called Garcinia Cambogia, Victoria Lewis decided she wanted to spread the word by starting her own company.

She says of her experience taking the extract, I began taking Garcinia Cambogia after hearing about it on the Dr. Oz show. Like millions of people I struggled with excess weight my whole life. I found it really difficult to stick to a diet for long enough to reach my goal weight. I tried dozens of crash and fad diets over the years and as a result was heavier than I had ever been. The Garcinia Cambogia really helped curb my appetite and eat less at each meal. In five months I lost 45 pounds, an average of 9 pounds per month. Not a huge weight loss but slow and steady, which I know is the best way to help the body adjust and keep the weight off for good.

I was so thrilled with my weight loss that I decided I wanted to start selling this wonder supplement myself. I searched around for a reputable manufacturer who could make vegetarian capsules for me. I found one not far from my home, which is great. They are an FDA certified facility and use only top quality ingredients. They helped me put together the whole product. The best thing? Its made right here in the USA!

After only one month, Gold Coasts Premium Garcinia Cambogia Extract is already achieving record sales and has soared into the top 100 weight loss supplements on Amazon. Gold Coast attributes this success to several factors. First and foremost, their premium quality, pure Garcinia Cambogia is backed by a full 60 day, 100% money back guarantee.

Each 500mg veggie capsule contains 60% of fat-burning HCA. This naturally derived fruit extract is the main component helping dieters to lose weight and keep it off. Gold Coast have also added 70mg of potassium and 50mg of calcium to aid metabolism. Every bottle contains a full one month supply. With no fillers or artificial ingredients this Garcinia Cambogia, unlike many weight loss supplements, is guaranteed to be pure.

To celebrate their first month on Amazon, Gold Coast is offering a special 25% off coupon to dieters wanting to try their Premium Garcinia Cambogia for themselves. The code for the discount is HAPPY25Z enter at checkout, only on Amazon.