Woburn, MA (PRWEB) January 07, 2013
Daimer Industries, Inc.
Daimer Industries, Inc.
Opened in January 2013, FLOW Blow Dry & Beauty Bar is a no cut/no color concept hair salon that is the first of its kind blow dry & beauty bar in the Northern VA area. FLOW has been featured in DC Modern Luxury Magazines latest Best of the City 2013 issue as well in the Daily Candy, Washingtonian Northern VA Magazine and the Reston Patch.
On Saturday April 20th, 2013, FLOW will add express manis, polish change and nail art to its service offering. The ZOYA nail polish line is free of harmful chemicals such as toluene, formaldehyde, DBP and camphor. The color lock system surrounds polish with a protective barrier against moisture, bubbling, chipping and UV damage for beautiful, healthy, long-lasting nails.
FLOW caters to women with all hair types who just want their hair washed and styled for $ 35 from loose and wavy Calypso to Wispy for those with bangs by stylists trained under NYC Bumble & Bumble stylist Teddi Cranford. Also offered are threading hair removal, make-up application, scalp massages, deep conditioning treatments, and bridal hair styling. FLOW provides a positive, energetic and environmentally conscious environment. The motto is pure, pretty, naturalblowouts with style. Clients can enjoy a cup of organic juice, coffee or tea as they are pampered. Eco-friendly blow dryers and floors, non-toxic paint, and energy efficient lights are part of the build-out.
Product lines include Kevin Murphy, a sulphate/paraben free hair care line made from renewable resources, using pure essential oils, plant extracts and natural antioxidants and Moroccan Oil, a nutrient-rich, innovative hair care line that uses an Argan oil blend rich in vitamins and natural elements. For make-up, guests can choose to use Vapour Organic Beauty, an all natural line loved by celebrities, makeup artists, and beauty editors around the world.
FLOW Blow Dry & Beauty Bar is located at 11700 Plaza America Dr., Suite 130 (ground level under office buildings), right off the Dulles Toll Road and near the Reston Town Center.
Customers can walk-in 7 days a week or schedule an appointment by calling 571.375.2347 or by visiting http://www.flowblowdrybar.com
info(at)flowblowdrybar(dot)com
http://www.flowblowdrybar.com
11700 Plaza America, Suite 130
Reston, VA 20190
1.571.375.2347
Mon. - Wed. 8am 7 pm
Thurs. Sat. 8 am 8 pm
Sun. 11 am 5 pm
To book an appointment:
http://flowblowdrybar.com/book-appointment/
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As the warm weather heats up, call volumes to seasonal businesses heat up, too. And when it does, says Julie Cook, CEO of Easy On Hold, those businesses should take advantage of the increased call volume by marketing to callers on hold with custom music and advertisements.
Businesses like vacation resorts, golf courses, RV dealers, outdoor attractions, landscaping, air conditioning and home repair services see an upswing in call volume during the spring and summer months. Its one of the best times to manage the increased hold time by introducing a custom on hold messaging program to close more sales. It really works, Cook say.
If your business generates most of its revenue in one or two seasons of the year, you must do everything you can to educate your callers on what you can do for them. Youll also improve the on hold experience, not to mention reducing hang ups, because youve improved the on hold experience, she adds. Strike while the weather is hot and youll see sales increase.
Cook says that silence on hold can cause hang ups or frustration because the caller perceives theyve been left unattended or forgotten. If you receive a barrage of interested callers all at once and put them on hold in silence, how many will still be there when you pick up the line again? The answer is, not many. In fact, an AT&T study showed that after 60 seconds of silence, most callers put on hold will hang up, and half of them will never call back, Cook says.
She says examples of on hold messaging content includes a sale or special offer, packages, financing deals, and tips and ideas for how to use your product and service. Think of the time-sensitive information that you know they need to know or want them to know; this information can programmed into the on hold player with start and end dates so your callers dont hear old information, Cook says. If your phone system only takes files, we can accommodate that, too.
Cook says that the goal is to think like your customers are thinking. Once school lets out for the summer, families are on the move, searching for new activities, exploring, needing service on their vehicles, or looking for an easy care hair style, Cook says. This seasonal upswing can be a perfect time to use your on hold messaging and music to create a mood, and keep your customers interested in what you have to offer.
Seasonal marketing boosts from well-written copy, combined with just the right style of licensed music, are what we do exceptionally well, Cook adds. Weve helped companies ranging from a local pool cleaning service to regional credit unions offering great summer rates on home remodeling loans, right up to working with prime vacation destinations and large cruise lines. Sure, managing the cash flow and hiring the right employees are vital aspects, but its also important for a seasonal business to take advantage of every affordable marketing option--like on hold messaging--to get the most out of their prime sales periods.
Cook adds, Tony Hsieh, the CEO of Zappos, says that the telephone is the best branding device out there, and he couldnt be more astute. I encourage all businesses, big and small, to follow Hsiehs lead by viewing your phone as an important asset to their marketing efforts. For as little as $ 39/month, you can have professional on hold messaging and music. What business can afford not to do it, at that rate?
Easy On Hold, http://www.easyonhold.com, created in 1997, provides professional telephone recordings, music and on hold message productions, auto attendant, IVR, voicemail greetings, and web audio to companies around the world.